design and purpose of TV idents

The design of idents are dependable on the channel for instance the channel DAVE has a funny twist on child like activities for instance 'Cowboys and Indians' where the ident is of 5-6 people playing cowboys and indians around a English state manner and there was also the DAVE idents twist because rather then the cowboys being on horses they were riding on a zebra and this is designed to make the target audience ,of 16-44 year old men, laugh or giggle at the least. On average a TV channel ident lasts about 30 seconds and these 30 seconds show up between TV channel programs and has one main purpose which is to promote the TV channel shown below on one of the DAVE idents.

It is the same for all the TV idents are similar because they all show us the TV channels name and last roughly the same amount of time. Furthermore they come on at the same time between two TV programs and this is used to fill gaps in the broadcasts of the channel usually overlapped with sound or a voice over for the coming programs over that time of day.

E4 uses a different way to influence TV watchers to watch their shows as seen in these photographs because their idents are very loose and crazy with no clear reason behind it apar from showing the TV channels name because it looks like someone took an ordinary place such as a house or a barn then gave a 5 year old the will to do whatever they wanted with it because idents such as the BBC are very formal and almost normal but E4's attract audiences by being out of the ordinary.

E4 also holds competitions for the public and this interacts with the public making the channel even more successful because it means that the public may decide to watch the TV channel to see what the current TV idents are like. Not all the idents that are created are put up as they leave after being made some must be shrunken down to fit between adverts and other TV channels this means that often we dont always see the entire ident and this could mean that we only see the beginning of idents just the logo of the channel to still make purpose of the ident.

Dave idents production

For this media coursework we had to create a Dave ident for the channel which would be 30 seconds long and stick to the original Dave idents and costume for these we had to wear costumes that suited the idents. Such as the 'wakky' looking ident colours the people wear and so we matched this by making the colours bright and also by one of us wearing golf trousers that were loud with bright colours.

WWW: I think that the ident went well because it seemed to match the idents personality and also we made sure that the timings were correct and no more then 30 seconds for the ident.

WWW: Also we introduced the Channel and the name of the ident like in the originals we looked at in our research.

WWW:We got the filming done to the time frame and also filmed with no assistance,



EBI: When we were filming we were lock out of the school this prevented us from editing in time and also making any corrections that my have been nesercery

EBI: Also when we first went to film the football and cricket bat that was required had not been retrieved and so we had to wait for 5 mins waiting for them although this didnt affect us on the time frame it lacked the coordintion of a professional team

EBI: I think that the colours of the costumes worked a small adjustment was md and so we all wore rain coats of different colours and these however turned out to be an advantage.

Joshua Churchill Push a little button

I am pleased with this work because i had never edited a video to music from a particular film and so it was tricky to take all the shots and put them in a video that ran smooth and calm with the music.

Although it was difficult i learned an awful lot from this work.

Joshua Churchill Autumn

I enjoyed this very much because i learned to use multiple controls at once for instance the extracting a video from youtube and then extracting the music from that youtube video. Also i learned that you can use a computer imovie program to put the film in slow motion to create effect.

Joshua Churchill Animation

I learned a lot from doing this animation because i learned how to use the still cameras to create a moving image easily and had a lot of fun during the process.

I enjoyed it because i never used a camera in this way before.

WWW and EBI of look magizine

Our group

WWW-
- Good speed
- Photos were of a decent quality
- Fitted in with the music


EBI-
-All the photos were the correct way round
-If the photos were able to be seen correctly

It fits the old mood of the original advert becuase the music and speed as well as the variety of photos were like those seen in the original advert.

The other groups

WWW-
- Had a variety of shots
- Various angles of photo shots
- Some photos of the advert were similar to the original adverts
EBI-
- Had a title at end saying 'new look' 'only £1' like ours maybe
- some photos were to long
- some photos the sun is making the image hard to see

It captures the original advert well because they edited to the music like in the original advert. However, there was no magazines at the ending as in the original.